Disney pins have evolved from simple souvenirs into a $100 million market, enchanting fans across the globe. The growing popularity of limited-edition releases and pin trading has significantly contributed to their value, with rare pins now commanding high prices. Whatnot has played a key role in this trend, allowing collectors to buy, sell, and trade pins, making Disney pins a prominent force in both the physical and digital marketplaces.

Every July, over 130,000 collectors and fans gather in San Diego for the ultimate pop culture and collectibles convention. From its 1970 origins as a small comic book show, the convention has evolved into a major event where Hollywood studios promote their latest releases. Throughout its evolution, it maintains its status as the most important event on the calendar – not just in comics, but also in toys and the broader collectibles space.