WhatnotCon Returns - The World's Largest Virtual Comic Con
WhatnotCon is back—and it’s set to be the biggest weekend in collectibles all year. From May 15–18, Whatnot transforms into a digital convention with four days of standout shows, limited-edition products, and headlining creators across Comics, Toys, Coins, TCG and more.
This isn’t just another weekend of selling. It’s a moment to grow your audience, connect with more buyers, and make your show part of something bigger.
A High-Traffic Weekend, Built for Sellers
WhatnotCon is one of the most high-impact moments of the year for collectibles sellers. Platform-wide promotion and a lineup featuring some of the most recognizable names in the industry—Rob Liefeld, Gary Vee, Tyler Kirkham, Image Comics, Brody King, Tolarian Community College, TopPops, SolidBrixStudios, and more—will keep shoppers engaged all weekend long.
As buyers jump between shows, they’ll be discovering new sellers along the way. Sellers who show up with strong inventory and engaging formats often see outsized results—not just during the event but in the weeks that follow, too.
Exclusive Drops, Created with the Community
Over 25 exclusive products will drop during WhatnotCon—each developed in collaboration with sellers and designed to celebrate this one-of-a-kind event. From variant comics and enamel pins to collectible figures, every item is marked for WhatnotCon and won’t be restocked.
They’re limited, meaningful, and only available live.
Sneak Peek
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Sneak Peek 👀
Best Practices to Build Buzz
A strong show title and smart promotion can make all the difference. Here’s how to stand out and keep buyers engaged:
Lead with a hook
Make your show’s theme clear in the title and creative direction. Examples:
Rare Grails Only: High-End Comic Hunt
All $1 Starts—Everything Must Go
May the Force Be With You: Star Wars Show
Create momentum before you go live
Tease your show in your bio, on social, and during other streams
Coach your followers to bookmark the show so it appears on their home page
Download official branded assets for social posts, video promos, and custom thumbnails
Tag #WhatnotCon25 on social to help more people discover your posts
Keep the energy high once you're live
Use formats like flash sales, shock drops, giveaways, or high-velocity auction starts to keep viewers engaged and active.
Gear Up with the WhatnotCon Power Pack
To help your show stand out, we’re offering a limited-edition WhatnotCon Power Pack for participating sellers. It includes a custom playmat, pins, stickers, badge, and lanyard—all for $10.
It’s a small thing that goes a long way in making your show feel part of something bigger.
Join the Lineup
WhatnotCon is more than a big weekend—it’s a platform-wide moment shaped by sellers who bring the energy. Whether you’re planning a drop, teaming up with friends, or just joining the momentum, now’s the time to get on the schedule.
For all the event details—and to sign up to participate—head to the official WhatnotCon site below.
