Livestream shopping is shaking things up in the beauty world, changing how we discover, interact with, and purchase makeup and skincare products. What once was a straightforward transaction has transformed into an experience that blends entertainment, education, and commerce. For sellers, this evolution is a new opportunity to connect with other beauty enthusiasts in exciting ways. Here are five ways you can give your live shows a makeover to create the ultimate beauty experience for your viewers.

After you’ve sourced, listed, and successfully sold your items, it’s time for arguably the most integral part of the Whatnot seller process: shipping. Ensuring items reach the buyer safely, in a timely manner, and in the same condition as when sold, creates a seamless buying experience to keep those 5-star reviews flowing in.